Twitter Launches Online Ads
Twitter has launched their advertising platform for businesses. According to their company blog, the service is designed to help businesses get the most out of using Twitter.
“The new business site provides information about Twitter features and tools – for example, how to use mobile to communicate with customers (Fast Follow) and how to share content on the web (Tweet Button). Business.twitter.com also has a section about our suite of Promoted Products – Promoted Trends, Promoted Accounts, and Promoted Tweets – and offers a way for businesses to contact us about advertising on Twitter.”
While Twitter Ads are not new, this is another step in the right direction. Making the process of promoting your service on Twitter easier, will only help user adoption. We expect Twitter to evolve their platform very quickly, developing it into a very powerful new marketing channel.